“Swell” Graphic Sweatshirt

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    Regular price $23.00 CAD
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Product Details

Simple, bold, and made for adventure — the “Swell” Graphic Sweatshirt is an everyday essential that adds a little confidence to every outfit. The playful “SWELL” lettering brings retro charm, while the soft grey cotton blend keeps things comfy from school mornings to weekend playdates.

Made with ribbed cuffs and a relaxed unisex fit, this sweatshirt moves as easily as your little one does. Pair it with jeans, joggers, or overalls for an effortlessly cool look that’s still cozy enough for cuddles.

Because style starts young — and comfort should always come first.

Fabric and Care

This piece is made for real life puddles, picnics, and everything in between. Here's how to keep it feeling its best:

  • 🫧 Machine wash cold with like colors
  • 🌿 Hang dry or tumble dry on low heat only
  • ⚠️ Do not tumble dry on hot or warm — this will cause excess shrinkage
  • 📏 Expect 1–2 cm of natural shrinkage on the first wash/dry. After that, it's stable and ready for every adventure
  • 👶 Between sizes? Size up babies grow faster than you think, and a little room never hurt anyone
  • 🧴 Gets softer with every wash — that's the good stuff

Take good care of me, and I'll be ready for the next little one too. 💛

Return policy

Our hassle-free return policy guarantees your satisfaction. If you're not completely satisfied with your purchase, we make it easy to return or exchange items within 30 days.

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The moments that matter most are the ones you almost missed.
    Why we exist

    The moments that matter most are the ones you almost missed.

    Research shows that the memories parents treasure most aren't the big events they're the ordinary ones. The morning light through the curtains. A little hand gripping your finger. The soft weight of a sleeping baby on your chest at 2am.

    We make clothing for those moments. Not to be noticed but to be there when it happens.